{"id":1155,"date":"2012-12-10T18:26:34","date_gmt":"2012-12-10T23:26:34","guid":{"rendered":"http:\/\/www.lifeofbrian.ca\/?p=1155"},"modified":"2023-10-07T11:34:02","modified_gmt":"2023-10-07T15:34:02","slug":"climatestories-us-personal-stories-of-extreme-weather","status":"publish","type":"post","link":"http:\/\/www.lifeofbrian.ca\/index.php\/2012\/12\/climatestories-us-personal-stories-of-extreme-weather\/","title":{"rendered":"ClimateStories.us &#8211; Personal Stories of Extreme Weather"},"content":{"rendered":"<div id=\"attachment_1156\" style=\"width: 310px\" class=\"wp-caption alignright\"><a href=\"http:\/\/www.lifeofbrian.ca\/index.php\/2012\/12\/climatestories-us-personal-stories-of-extreme-weather\/katrina\/\" rel=\"attachment wp-att-1156\"><img aria-describedby=\"caption-attachment-1156\" decoding=\"async\" loading=\"lazy\" class=\"size-medium wp-image-1156\" title=\"Katrina\" src=\"http:\/\/www.lifeofbrian.ca\/wp-content\/uploads\/2012\/12\/katrina-300x200.png\" alt=\"Katrina\" width=\"300\" height=\"200\" srcset=\"http:\/\/www.lifeofbrian.ca\/wp-content\/uploads\/2012\/12\/katrina-300x200.png 300w, http:\/\/www.lifeofbrian.ca\/wp-content\/uploads\/2012\/12\/katrina.png 600w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/a><p id=\"caption-attachment-1156\" class=\"wp-caption-text\">Extreme weather is becoming the new normal as continue to ignore the &#8220;True Costs&#8221; of our modern way of life.<\/p><\/div>\n<p>Polls show that people understand climate change when they are directly impacted by extreme weather. This year has been the\u00a0<a title=\"extreme\" href=\"http:\/\/thinkprogress.org\/climate\/2012\/12\/10\/1307221\/2012-is-the-hottest-most-extreme-year-in-us-history\/\" target=\"_blank\" rel=\"noopener\">warmest and most extreme<\/a>\u00a0for weather ever recorded in America; consequently, we\u2019ve\u00a0<a title=\"increase\" href=\"http:\/\/thinkprogress.org\/climate\/2012\/10\/12\/979731\/yale-poll-large-and-growing-majority-of-americans-say-global-warming-is-affecting-weather-in-the-united-states\/\" target=\"_blank\" rel=\"noopener\">seen an increase<\/a>\u00a0in the number of Americans who say they are concerned about climate change.<\/p>\n<p>Ultimately, getting people interested in climate means drawing a personal link to extreme weather for them. Climate communicators are increasingly understanding the need to make this connection, and are thus tailoring their messaging and storytelling accordingly. A new series from the environmental group Friends of the Earth, called \u201c<a title=\"stories\" href=\"http:\/\/www.climatestories.us\/\" target=\"_blank\" rel=\"noopener\">Climate Stories<\/a>,\u201d does exactly that. Along with the campaign among environmental groups to\u00a0<a title=\"isolate\" href=\"http:\/\/thinkprogress.org\/climate\/2012\/12\/07\/1299241\/exxon-hates-your-children-ad-part-of-campaign-to-strip-the-social-license-of-oil-companies\/\" target=\"_blank\" rel=\"noopener\">isolate fossil fuel companies<\/a>, this climate\/extreme weather humanization strategy is likely to be a dominant messaging strategy moving forward.<\/p>\n<p><iframe loading=\"lazy\" width=\"560\" height=\"315\" src=\"https:\/\/www.youtube.com\/embed\/1xQI0dhGMWw?feature=oembed\" frameborder=\"0\" allowfullscreen><\/iframe><\/p>\n<p>I read about this on <a href=\"http:\/\/thinkprogress.org\/climate\/2012\/12\/10\/1310601\/watch-personal-climate-stories-it-seems-like-mother-nature-is-throwing-everything-at-us-that-she-can\/\" target=\"_blank\" rel=\"noopener\">ThinkProgress.org<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Polls show that people understand climate change when they are directly impacted by extreme weather. This year has been the\u00a0warmest and most extreme\u00a0for weather ever recorded in America; consequently, we\u2019ve\u00a0seen an increase\u00a0in the number of Americans who say they are concerned about climate change. Ultimately, getting people interested in climate means drawing a personal link [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":1156,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[178,383],"tags":[465,464,461,463,462,466],"_links":{"self":[{"href":"http:\/\/www.lifeofbrian.ca\/index.php\/wp-json\/wp\/v2\/posts\/1155"}],"collection":[{"href":"http:\/\/www.lifeofbrian.ca\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.lifeofbrian.ca\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.lifeofbrian.ca\/index.php\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"http:\/\/www.lifeofbrian.ca\/index.php\/wp-json\/wp\/v2\/comments?post=1155"}],"version-history":[{"count":5,"href":"http:\/\/www.lifeofbrian.ca\/index.php\/wp-json\/wp\/v2\/posts\/1155\/revisions"}],"predecessor-version":[{"id":1324,"href":"http:\/\/www.lifeofbrian.ca\/index.php\/wp-json\/wp\/v2\/posts\/1155\/revisions\/1324"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/www.lifeofbrian.ca\/index.php\/wp-json\/wp\/v2\/media\/1156"}],"wp:attachment":[{"href":"http:\/\/www.lifeofbrian.ca\/index.php\/wp-json\/wp\/v2\/media?parent=1155"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.lifeofbrian.ca\/index.php\/wp-json\/wp\/v2\/categories?post=1155"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.lifeofbrian.ca\/index.php\/wp-json\/wp\/v2\/tags?post=1155"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}